This is a story about how sometimes a computer error works out for the best. Recently I was working on the typography based postcard for DCAD’s upcoming Continuing Education Exhibit. I wanted to play with giving some dimension to the letter forms without actually giving them a standard three dimensional effect. I built the file in Adobe Illustrator in grayscale, then went to color it. I made the “A R T” DCAD’s official school yellow, then just below them I made a yellow rectangle set to a ‘difference’ transparency to achieve that contrasting blue.
Now I’ve long known that transparency is Photoshop’s strong suit, not Illustrator’s, and when I exported the file as is this was the result:
So, not yet resolved to rebuild the whole file in Photoshop I decided to see if there was anything I could do to fix this. (In all honesty I never found a fix. The blue version of the card in the main graphic above is just a screenshot from the project file.) I saved the card as a pdf and opened it directly in Photoshop to see if I could flatten it but no luck, it still was just a black void with 4 random blue shapes. I then played with the color mode options and, lo and behold, I got a strikingly different composition. I found that opening my CMYK document in Lab Color gave me the green version, and opening the same CMYK document in RGB Color gave me the purple card that we ultimately decided to fix up and print.
The Delaware College of Art and Design’s Continuing Education Exhibition
June 5, 2015 – June 26, 2015
The Continuing Education Program offers courses open to the community and certificate programs in Art and Design, Graphic Design, Interior Design, Photography, and Web Design, and a Combined Web and Graphic Design Certificate. All students and faculty in the Continuing Education Program are invited to participate in the annual exhibition which spotlights the work and assignments completed through the coursework in the program.
An opening reception will be held Friday, June 5 from 5 to 8PM in the Toni & Stuart B. Young Gallery.
Find more information on this event and the College at www.dcad.edu